← All work
Studio experiment — self-initiated
Atlas
A variable type specimen that responds to reading speed, built as a demo of the interaction work we do for digital products.
ClientStudio experiment
Year2026
ServicesCreative technology, Interaction design, Front-end build
Brief
We wanted a small, self-contained tool that shows what 'creative technology' means in practice rather than as a slide.
Approach
Type that listens
The specimen tracks scroll velocity and adjusts weight, width and tracking in real time — an argument for typography as an interactive material, not a static asset.
Built to be forked
Released as an open component so the underlying interaction model can be reused inside client product work.
Design & engineeringalara